Synectics in simple words

When it comes to problem-solving and innovation, thinking outside the box is crucial. One approach that has gained recognition for its effectiveness is synectics. Synectics is a creative problem-solving method that helps teams generate new ideas by making connections between seemingly unrelated concepts. By combining elements from different domains and disciplines, synectics allows for the development of unique solutions and breakthrough innovations.

The core idea behind synectics is to encourage divergent thinking, where participants are encouraged to explore a wide range of ideas without judgment or criticism. The process involves brainstorming sessions and activities that stimulate both the conscious and subconscious mind, enabling participants to break free from conventional thinking patterns.

One of the key principles of synectics is the concept of analogical thinking, which involves finding similarities and connections between different domains, objects, or ideas. By using analogies, participants can gain insights from diverse fields and explore unconventional solutions. This approach allows for the transfer of knowledge and ideas across different domains, leading to innovative and out-of-the-box thinking.

During a synectics session, an experienced facilitator guides the group through a series of exercises designed to stimulate creativity, challenge assumptions, and encourage cross-pollination of ideas. The group is encouraged to explore different perspectives, question assumptions, and generate as many ideas as possible. The emphasis is on quantity rather than quality, as it is believed that the more ideas generated, the higher the chances of finding a breakthrough solution.

By understanding the basics of synectics, individuals and teams can tap into their creative potential and approach problem-solving in a new and innovative way. Synectics provides a structured framework that fosters collaboration and encourages a free flow of ideas. Through the application of synectics, individuals and organizations can overcome barriers to creativity and unlock new opportunities for growth and innovation.

Welcome to Synectics

Welcome to Synectics, a powerful problem-solving approach that can unlock creative thinking and innovation in your team. Synectics is a methodology that encourages diverse perspectives, open-mindedness, and collaboration, allowing you to tackle complex challenges and find innovative solutions.

What is Synectics?

Synectics is a structured problem-solving technique that was developed in the 1960s by George M. Prince and William J.J. Gordon. It is based on the belief that creative solutions can be derived by making connections between seemingly unrelated ideas and concepts.

In Synectics, the process of ideation is facilitated through the use of different creative thinking tools, such as analogy, metaphor, and fantasy. These tools help to break the traditional modes of thinking and bring about new perspectives and fresh ideas.

How does Synectics work?

The Synectics process typically involves a diverse group of individuals who come together to solve a problem or find innovative solutions. The participants engage in a structured conversation where they explore the problem, challenge assumptions, and make connections between different ideas.

During the Synectics session, participants are encouraged to suspend judgment and think freely, allowing their minds to wander to seemingly unrelated areas. Through this process, new insights and connections can be discovered, leading to breakthrough ideas and solutions.

Benefits of using Synectics

  • Promotes creativity and innovation
  • Encourages collaboration and diverse perspectives
  • Helps break through mental barriers and traditional thinking
  • Provides a structured framework for problem-solving
  • Enhances communication and teamwork

By implementing the Synectics approach, you can foster a creative and innovative culture within your team or organization. It can also lead to improved problem-solving abilities and generate unique and breakthrough solutions to complex challenges.

So, whether you are facing a difficult problem, seeking new ideas, or looking to enhance creativity within your team, Synectics can be a valuable tool in your problem-solving toolkit.

The Concept of Synectics

Synectics is a creative problem-solving technique that focuses on making connections between seemingly unrelated ideas to generate innovative solutions. It was developed in the 1960s by William J. J. Gordon, a creativity researcher at the University of Buffalo.

The word “synectics” is derived from the Greek word “synectikos,” which means “bringing different things into unified connection.” The essence of synectics is to break free from traditional thinking patterns and explore new perspectives to solve complex problems.

Synectics is based on the premise that by combining different elements, ideas, or concepts, new and unique solutions can be created. It encourages individuals to think outside the box and embrace ambiguity and uncertainty as a way to discover innovative solutions.

The process of synectics involves several key steps. The first step is to define the problem or challenge that needs to be solved. This step requires a clear and concise understanding of the problem at hand.

Next, the synectics process encourages brainstorming and the generation of as many ideas as possible. This is done by creating a supportive and non-judgmental environment where individuals feel comfortable expressing their ideas, no matter how unconventional or unrelated they may seem.

Once a wide range of ideas has been generated, the next step is to make connections between these ideas. This is where the synectics technique truly shines, as it encourages individuals to find relationships, similarities, or patterns between seemingly unrelated ideas.

By combining and reconfiguring ideas in new and interesting ways, synectics allows for the creation of unique and innovative solutions. This process goes beyond traditional brainstorming methods and encourages individuals to stretch their imaginations and challenge preconceived notions.

In conclusion, synectics is a powerful problem-solving technique that embraces creativity, unconventional thinking, and the power of connections. By combining seemingly unrelated ideas, synectics allows for the discovery of unique solutions to complex problems.


What is synectics?

Synectics is a problem-solving methodology that helps individuals and teams generate creative solutions by making connections between seemingly unrelated concepts, ideas, and elements.

How does synectics work?

Synectics works by encouraging individuals or teams to approach problems and challenges from multiple perspectives, using techniques such as analogies, metaphors, and sensory stimuli to stimulate new ideas and solutions.

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